On November 30, the West Coast new area of Qingdao held the key exhibition activities in 2022 and the investment promotion and cooperation conference of the 32nd Qingdao International Beer Festival. The meeting interpreted the implementation opinions of Qingdao West Coast New Area on building the most beautiful Convention and Exhibition coastal zone and building an international convention and exhibition area, released 68 key convention and exhibition activities in Qingdao West Coast New Area in 2022, and promoted investment promotion resources.

This is the second time in the new area

Focus on the promotion and release of key convention and exhibition activities in the region,

It will further promote the market-oriented operation of exhibition activities,

Enlarge the exhibition activities, gather resources, promote

The platform function of double recruitment and double introduction.

Xiao Xuan learned from the press conference that in order to promote the high-quality development of the exhibition industry with greater efforts and higher standards, the new area has issued the implementation opinions of Qingdao West Coast New Area on building the most beautiful exhibition coastal zone and building an international exhibition area (hereinafter referred to as the Implementation Opinions), which will build a platform for investment attraction, talent attraction, project docking and foreign cultural exchange and cooperation, Build the most beautiful Convention and Exhibition coastal zone, build an international convention and exhibition area, promote the connotative upgrading of the Convention and exhibition economy in the new area, and enable the high-quality development of the new area with the high-quality development of the Convention and exhibition industry.

After the implementation opinions were issued,

The new area will focus on talent, capital and publicity,

Help the new area to strengthen brand leadership,

Build the development pattern of International Convention and exhibition areas,

Improve the layout of facilities,

Create a "one city, two islands and multiple points" connected in series

The most beautiful exhibition coastal zone,

And promote transformation and upgrading to activate the development momentum of the exhibition industry.

Interpretation of the implementation opinions

❒ the new area will introduce a number of professional exhibition enterprises covering the fields of exhibition planning, Exhibition consulting and Exhibition construction, speed up the chain supplement, chain strengthening and chain extension, support the key exhibition enterprises in the new area to carry out cross regional, cross industry and cross industry joint operation, expand the main body of the exhibition market and build a leading enterprise of exhibition.

❒ encourage local universities and vocational education institutions to set up exhibition related majors, support exhibition enterprises and universities to establish a long-term mechanism for talent training and business cooperation, explore and carry out "two-way temporary exchange" between exhibition related departments and large exhibition enterprises, and comprehensively improve the professional quality of exhibition employees.

❒ the new area will study and issue the supporting policies of the implementation opinions, give play to the role of policy guidance, strengthen policy support, enable exhibition enterprises to become bigger and stronger, explore the establishment of various forms of risk sharing and compensation mechanisms, and provide financing guarantee support for exhibition enterprises through the establishment of loan risk compensation and special interest subsidies.

❒ according to the exhibition scale, the new area will establish and improve the exhibition response mechanism composed of public security, market supervision, medical and health, emergency management and other units, and promote the standardization and standardization of exhibition services. The administrative examination and approval processes such as access to the main body of the exhibition market, fire protection filing and customs clearance of goods will be further optimized, a "green channel" will be established, and the cost of holding exhibitions will be reduced.

❒ the new area will also establish a leading group for unified coordination and management at the district level to do a good job in the comprehensive coordination, policy formulation, industry management and other related work of the exhibition industry in the region, so as to promote the formation of a broad consensus of "paying attention to exhibition, developing exhibition and serving Exhibition".

❒ while exploring statistical evaluation, the new area will establish a statistical monitoring system for the exhibition industry, strengthen dynamic analysis, and regularly publish annual reports to objectively reflect the contribution of the exhibition industry to economic and social development.

❒ tell the exhibition story of the west coast and constantly improve the international influence and competitiveness of the exhibition in the new area.

At present, exhibition economy and Exhibition consumption

Usher in great development and leap forward,

The development of exhibition industry in the new area has stood

From "quantitative change" to "qualitative change",

Taking the introduction of the implementation opinions as an opportunity,

The new area will strive to realize the exhibition industry by 2025

Internationalization, characteristics, marketization and standardization

The level has been greatly improved.